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    Mississippi College
   
 
  Dec 05, 2022
 
GRADUATE CATALOG 2017-2018 
    
GRADUATE CATALOG 2017-2018 [Archived Catalog]

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MKT 6581 - Market Administration

Credits, 3 sem. hrs.
Prerequisite(s): Graduate standing; MKT 381. A study of marketing management at the administrative level, including marketing planning, analysis, and strategy. Global issues and ethical and socially responsible marketing practices will be included.






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